Japan's robust functional food market, shaped by Regulatory frameworks like Foods with Function Claims (FFC) and Foods for Specified Health Use (FOSHU), offers a solid backdrop for innovation and growth. With over 7,000 FFC products registered, Japan presents lucrative opportunities for health and wellness companies and food manufacturers seeking to tap into the health-conscious Japanese consumer base.

Discover the multifaceted realm of Functional Foods in Japan and explore the roles of FOSHU, FNFC, and FFC. Delve into Freyr’s insightful thought leadership published on NUFFOODS Spectrum Asia, penned by Meher Bhattiprolu and Etsuko Ogawa