Client Overview
An American multinational pharmaceutical company required large-scale artwork updates and MAH transfer support following the acquisition of an Indian pharmaceutical company. The project involved updating and transferring artworks across multiple global regions while ensuring compliance with varying country-specific regulatory requirements and maintaining strict turnaround timelines
Background
The client was managing artwork operations across diverse international markets with varying regulatory requirements, submission expectations, and operational complexities. Increasing artwork volumes, multiple submissions, and the need for efficient coordination across countries created challenges in maintaining consistency, compliance, and operational efficiency.
To support business continuity and minimize compliance risks, the client sought a strategic artwork operations partner capable of delivering centralized, end-to-end support with strong quality oversight and streamlined execution.
Services in Scope
End-to-end artwork operations support
Artwork lifecycle coordination and management
Regulatory-compliant artwork creation and updates
Submission support across multiple countries and markets
Artwork review, proofreading, and quality verification
Workflow coordination and project execution management
Cross-functional collaboration and centralized artwork support
Challenge
The client encountered several operational and compliance-related challenges:
Managing artwork operations across 35 countries with varying regulatory expectations
Coordinating multiple submissions and artwork updates simultaneously
Maintaining consistency and compliance across large artwork volumes
Ensuring timely delivery without compromising quality standards
Streamlining fragmented artwork workflows and improving execution efficiency
Reducing operational bottlenecks and improving visibility across artwork processes
Solution
1
Centralized Artwork Operations Support
Freyr established a centralized support framework to manage artwork operations efficiently across all 35 countries, ensuring better coordination, visibility, and execution control.
2
End-to-End Artwork Lifecycle Management
Comprehensive support was provided across the artwork lifecycle, including artwork creation, updates, review coordination, and submission readiness activities.
3
Quality-Focused Delivery Model
A robust quality control process was implemented to ensure compliant, accurate, and right-first-time artwork delivery across all markets and submissions.
4
Streamlined Workflow Coordination
Freyr optimized project workflows and communication channels to improve operational efficiency, reduce delays, and support faster execution timelines.
4
Scalable Multi-Country Execution
Dedicated resources and scalable operational processes enabled seamless handling of large artwork volumes and multiple concurrent submissions across global markets.
Impact
Freyr transformed the client’s artwork operations into a streamlined, scalable, and quality-driven delivery model capable of supporting complex global requirements with operational efficiency and regulatory compliance.
Business Outcomes
Achieved 100% quality compliance across artwork deliverables
Successfully supported artwork operations across 35 countries
Streamlined project execution and reduced operational inefficiencies
Improved coordination and visibility across artwork workflows
Enabled efficient management of multiple submissions and lifecycle activities
Strengthened regulatory compliance and operational consistency across global markets
