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2 min read
China cosmetics market is booming but entering it requires more than just a great product, it demands rigorous compliance with evolving regulations. As the world’s second-largest beauty market, China continues to refine its regulatory framework to ensure consumer safety, product quality, and transparency. For brands looking to expand, understanding these rules is essential.
Key Regulatory Pillars
China’s cosmetic regulations are governed primarily by the Cosmetic Supervision and Administration Regulation (CSAR), which came into effect in 2021. This law redefined the landscape by:
- Classifying Cosmetics into general and special categories (e.g., hair dye, sunscreen, whitening products).
- Mandating Product registration or notification depending on the category.
- Requiring safety assessments for ingredients and final products.
- Enforcing labeling standards to maintain label integrity and prevent misleading claims.
The National Medical Products Administration (NMPA) oversees implementation, supported by the National Institutes for Food and Drug Control (NIFDC).
2025 Regulatory Updates: What’s New?
As of November 2025, several updates remain active and impactful for brands entering or operating in China:
- Mandatory Full Safety Assessment Reports: Since May 1, 2025, all cosmetic registrants and notifiers must submit comprehensive safety assessment reports that meet the latest technical standards. This requirement is ongoing and applies to both domestic and imported products.
- Public Consultation on New Testing Methods: The NIFDC’s draft test methods—including the “In Vitro Mammalian Cells Chromosome Aberration Test”—are still under review. These methods aim to modernize safety evaluations and reduce animal testing. Brands can participate in the consultation process through late 2025.
- 34 Proposed Cosmetic Standards: Open for public feedback until August 2025, these standards cover ingredient safety, toxicological assessments, and product testing. While the consultation period has ended, implementation is expected to begin in phases through early 2026, making it crucial for brands to prepare now.
- Focus on High-Risk Ingredients: China is tightening scrutiny on substances like PFAS and formaldehyde. Brands should proactively reformulate products and audit ingredient lists to ensure compliance with upcoming bans and restrictions.
These updates reflect China’s commitment to harmonizing with international norms while safeguarding domestic consumer interests.
What This Means for Brands
For international and domestic players, the message is clear: compliance is a moving target. Brands must:
- Stay updated on regulatory changes.
- Invest in robust safety and testing documentation.
- Collaborate with local regulatory experts or consultants.
- Prepare for longer lead times in product registration and market entry.
Final Thoughts
China’s cosmetic regulatory landscape is evolving rapidly, but with the right strategy, brands can turn compliance into a competitive advantage. By embracing transparency, safety, and innovation, companies not only meet regulatory demands, but they also build trust with one of the world’s most discerning consumer bases.
Whether you're launching a new serum or scaling a skincare empire, understanding China’s rules is your passport to success. Consult our regulatory experts at Freyr to ease your market access in China today!
