,On October 20, 2025, Anvisa opened registration for the Pilot Project of the Experimental Regulatory Environment (Regulatory Sandbox) for personalized cosmetics, personal care products, and perfumes. The initiative allows innovative companies to test new business models under temporary and differentiated regulatory conditions while ensuring product safety and quality. Eligible participants include manufacturers, importers, retailers, and technology providers for personalized products. The sandbox aims to collect data to inform future regulations for the sector. The registration deadline is January 18, 2026, and detailed procedures are outlined in Call Notice 18/2025.
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