2 min read
Indonesia’s Cosmetics market is rapidly evolving, and halal compliance is increasingly becoming a key market access and consumer trust requirement, moving beyond its traditional role as a voluntary product claim. For brands looking to enter or expand in Indonesia market, understanding halal certification and registration requirements is critical for both compliance and consumer trust.
Regulatory Framework
Halal certification for cosmetics in Indonesia is governed by Law No. 33 of 2014 on Halal Product Assurance, supported by Government Regulation No. 42 of 2024. Under Indonesia's Halal Product Assurance framework, cosmetic products marketed as halal are required to obtain halal certification. Cosmetic products that contain non-halal ingredients are exempt from halal certification; however, they must be clearly labeled and identified as non-halal in accordance with applicable regulatory requirements.
The process is managed by the Halal Product Assurance Organizing Agency (BPJPH), which works alongside:
- LPH (Halal Inspection Agencies) for audits
- MUI (Indonesian Ulema Council) for issuing halal rulings (fatwa)
Halal Certification timeline for Cosmetics
A critical milestone for cosmetic companies is:
- October 17, 2026 – as of now, the deadline for halal certification of cosmetics and personal care products.
After this date, products that fail to meet applicable halal certification or labeling requirements may be subject to administrative sanctions, restrictions on market access, or other enforcement measures under Indonesian law if not labelled properly.
Key Certification and Registration Steps
The certification process is structured and involves the following stages:
- Preparation of Documentation: Companies must submit product formulations, ingredient lists, supplier certifications, manufacturing flowcharts, and company licenses.
- Application via SIHALAL: Applications are filed through BPJPH’s digital platform (SIHALAL), ensuring standardized registration and tracking.
- Verification and Audit: LPH conducts a detailed audit of raw materials, production processes, and facilities to ensure halal integrity.
- Fatwa Decision: MUI reviews audit results and determines whether the product meets Islamic requirements.
- Certificate Issuance: BPJPH issues the halal certificate, allowing the product to legally enter the Indonesian market.
Core Requirements for Cosmetic Brands
To successfully obtain certification, companies must ensure:
- Halal-compliant ingredients with full traceability
- A clear and legible label with halal/non-halal details and relevant product information like ingredients, net weight, manufacturing date, expiration date, cautions (if any), usage instructions etc. Avoiding images of pigs, pork, or alcoholic beverages, as they may conflict with halal claims.
- Controlled manufacturing processes, including segregation from non-halal materials
- Implementation of a Halal Assurance System (SJPH)
- Appointment of a Halal Supervisor (Penyelia Halal) to oversee compliance
Additionally, foreign cosmetic companies must work with a local representative or importer to handle regulatory submissions and approvals.
Final Thoughts
Indonesia’s halal certification framework extends beyond ingredients, covering the entire supply chain, from sourcing to distribution. For cosmetic brands, compliance is not just about meeting legal requirements; it is a strategic opportunity to build transparency, strengthen brand credibility, and access one of the world’s largest halal beauty markets. Early planning and robust internal systems will be key to navigating this transition successfully.
Consult Freyr for expert regulatory guidance.
